Facebook application being used by 5th District congressional candidate James Lankford finds and targets supporters' friends who are old enough to vote and live in the district.
NewsOK
BY CHRIS CASTEEL Oklahoman 0 Published: July 23, 2010
WASHINGTON — James Lankford may be a test case in the power of social media in political campaigns.
Greatly outspent by two of his Republican rivals in the race to succeed Rep. Mary Fallin in Congress, Lankford has relied heavily on Facebook, Twitter and YouTube to get his message out.
As part of that, the church camp director has employed a unique Facebook application that targets people who are old enough to vote and live in the 5th Congressional District. In just a couple of weeks, the application has used Lankford supporters to contact more than 4,000 people who meet the criteria.
That may not sound like many people until you consider this: Fallin got in a runoff for the GOP nomination for the seat in 2006 with less than 17,000 votes... FULL ARTICLE
Posted on
Fri, July 23, 2010
by Crystal Drwenski